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Showing posts from November, 2017

How Effective Is B2B Telemarketing?

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With new types of marketing techniques emerging the major question that is being asked is which the most effective type. Social media, search engine optimization, and content marketing are the shiny new methods of marketing that may have their own place in terms of marketing and brand awareness but B2B telemarketing still proves to be the most effective in terms of gaining new customers. You may be thinking about how annoyed you get when you have to deal with the telemarketers who call you most often at the wrong time. But here the focus is on B2B telemarketing and not B2C. B2B telemarketing is targeted and much more professional which makes it easier for them to be welcomed as compared to the random calls that seem robotic as they read out from a script. Although B2B telemarketing may rank 3 rd in terms of effectiveness it is surprising how many companies are on the lookout for more effective methods of marketing. This may be due to the fact that B2C telemarketing has a bad r

Would Outsourcing Help You Generate Thousands of Leads at a Fraction of a Cost?

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For any company that depends on its sales, it is very important that they have a steady supply of viable leads. Getting these leads can be done in many different ways, but for any company to be able to grow it is important that there is a predictable method that can be used to generate leads and keep the sales funnel refilled. It is important that your company is able to find a method that is able to balance the quality, quantity, and price of the leads. By outsourcing your b2b lead generation processes you can make sure that you will get the best possible leads at a fraction of the cost as compared to what it will cost to have your own b2b lead generation set up. Here are the most common lead generation options that you can choose from: Buy a List You will come across many data companies that can claim that they have a clean list of data that they have got by scraping the internet. They will be ready to sell you these leads at a bargain price. However, the quality of